upenn.edu

Observed activities (42)

This chart shows the total unique trackers seen on this website. Rather than an exact count per page, it shows the diversity of trackers seen over multiple visits.

Filter the list by category to view subset tracker types.

Sorted by frequency of appearance on domain subpages

Google Tag

66.68% • Google • Advertising

Amazon Web Services

33.19% • Amazon • Hosting

Google Static

30.03% • Google • Hosting

Amazon CloudFront

28.77% • Amazon • Hosting

pendo

28.36% • • Site Analytics

Canvas

27.59% • • Customer Interaction

Google Fonts

26.07% • Google • Hosting

Cloudflare

20.64% • Cloudflare • Hosting

Google Analytics

15.44% • Google • Site Analytics

10.

Adobe Typekit

13.67% • Adobe • Utilities

11.

Google APIs

13.48% • Google • Hosting

9.19% • New Relic • Site Analytics

15.

Google

9.08% • Google • Advertising

16.

Vimeo

4.69% • Vimeo • Audio/Video Player

17.

Bootstrap CDN

3.68% • BootstrapCDN • Hosting

18.

Facebook

3.54% • Meta • Advertising

19.

jQuery

3.48% • JS Foundation • Hosting

20.

Google Marketing Platform

3.19% • Google • Advertising

21.

Google Play Services

2.88% • Google • Hosting

22.

YouTube

2.86% • Google • Audio/Video Player

23.

ShareThis

2.77% • ShareThis, Inc. • Advertising

24.

Heap

2.55% • Heap • Site Analytics

25.

Jetpack

2.37% • Automattic • Site Analytics

26.

unpkg

2.23% • unpkg • Hosting

27.

LinkedIn Analytics

2.13% • Microsoft • Site Analytics

28.

Google User Content

2.0% • Google • Hosting

29.

Google Photos

1.83% • Google • Hosting

30.

Sentry

1.73% • Sentry • Utilities

31.

X Corp.

1.71% • X Corp. • Social Media

32.

Embedly

1.69% • Medium • Site Analytics

33.

Marketing Cloud Account Engagement

1.64% • Salesforce • Site Analytics

34.

Convert

1.54% • Convert • Site Analytics

35.

X Advertising

1.53% • X Corp. • Advertising

36.

AddThis

1.49% • Oracle • Advertising

37.

X Syndication

1.43% • X Corp. • Social Media

38.

MailChimp Tracking

1.43% • MailChimp • Customer Interaction

39.

HubSpot

1.33% • HubSpot • Site Analytics

40.

Crazy Egg

1.26% • Crazy Egg • Site Analytics

41.

HubSpot Ads pixel

1.14% • HubSpot • Advertising

42.

Google AdServices

1.09% • Google • Advertising

4.8

Trackers Per Page Load

0.95

Tracking Requests Per Page Load

1.64%

Trackers Requests / All Requests

0.0MB

Data Saved

Tracking Methods

Fingerprinting

Fingerprinting is a unique digital signature derived from the properties of your device. Learn more

What is a tracker? Where does the data come from?

Tracker Diagram

This diagram maps trackers on this page to their related categories and parent companies. The connecting flows visualize which companies provide trackers in each category and the volume identified across the site.

Tracker categories

Tracking companies